Big brands help fight hunger crisis

Hunger in Australia will be put front and centre with grocery shoppers in August. Foodbank’s national Food Fight campaign will be taking place to raise vital food for people in need.

Australian food brands such as SPC, Ardmona, Helga’s, Vetta, Devondale, Primo, Sanitarium, NESCAFÉ, Flora, Continental and Mount Franklin have each committed to providing a food or beverage donation to Foodbank when nominated Food Fight products are purchased at Woolworths supermarkets during August.

Last year, the campaign saw seven million serves of food donated.

Two million Australians seek food relief from a charity or community group and a third of those seeking food relief are children.

Foodbank said they provide food for over half a million people, however 43,000 of those seeking help are turned away empty handed because demand outstrips supply.

“As Australians we subscribe to the belief of a fair go for all and at Foodbank we think that means being free from hunger. We can, and must, set our sights on achieving this goal,” said Brianna Casey, Foodbank Australia’s CEO.

“The Food Fight campaign provides us with an opportunity to raise awareness of the issue of hunger in Australia at the same time as securing additional food donations and providing our generous industry partners with much-deserved acknowledgement for their year-round support.”