Freshwater Farm, the family-run company, created limited edition products, designed by an Indigenous artist as a way to celebrate a partnership with the Indigenous Literacy Foundation and to support the charity’s flagship event – Indigenous Literacy Day on September 6.
“The farm where we grow many of the plants which are used in our products, is based on Worimi Country on the NSW Mid North Coast,” said Freshwater Farm General Manager Al Hutcherson.
According to Al Hutcherson, this is the second year running that they’ve donated to the Indigenous Literacy Foundation, to acknowledge the Worimi Aboriginal Community as the Traditional Owners of the land that Freshwater Farm is on.
Indigenous Literacy Foundation CEO Ben Bowen said this donation will help purchase 5,000 books and was grateful for the support of Freshwater Farm and the beautiful artwork created by Brittney Paulson.
“This incredible donation will allow us to gift culturally relevant books to children in remote Indigenous Communities, where access to resources is sometimes limited. It will also support our publishing program, where we support Communities to publish their stories, in the languages that they speak at home. $50,000 goes a very long way to supporting our programs,” said Bowen.
To promote this donation, Freshwater Farm joined with local Worimi artist Brittney Paulson, who created the limited edition packaging designs. The artwork is shown on six products including their best-selling Lemon Myrtle Oil + Manuka Honey and Rosewater + Pink Clay body bars, hand washes and 1L body washes.
“These pieces represent different elements of Worimi Country, the artwork on the Rosewater products represents trails throughout Worimi Country and the Lemon Myrtle artwork reflects the land we all stand on and caring for our beautiful country. We often say, “We don’t own the land, the land owns us,” said Brittney Paulson.
Paulson explained this is the second year she has collaborated with Freshwater Farm to create these limited-edition products which celebrate her heritage and the lands she’s from.
“I’m very passionate about giving back to my community. The fact that I can do this through my art by raising money for the ILF while working with a brand that’s as socially conscious as Freshwater Farm, it really means a lot to me and the entire Worimi community.”
Freshwater Farm has committed to donating 50 cents for every limited edition product sold, to the ILF, up to $50,000. The limited edition Freshwater Farm products can be purchased from their online web shop and in-store and online at Woolworths.
Menchie Khairuddin is a writer Deputy Content Manager at Akolade and content producer for Third Sector News. She is passionate about social affairs specifically in mixed, multicultural heritage and not-for-profit organisations.