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Natio launches kids range that supports youth

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Natio is proud to be partnering with the Australian charity Lighthouse Foundation to support its mission to end youth homelessness.

As one of Australia’s leading cosmetics and skincare brands, Natio has today (27 April) launched its new Kids range and committed a cash donation to help Lighthouse Foundation deliver its life-changing programs.

Lighthouse Foundation has been providing homes and tailored care to young Victorians for more than 31 years, with a range of programs including Lighthouse Homes, Foster Care & Family Support and In Community

Natio will also gift young people in Lighthouse’s care products and deliver skincare workshops to help build confidence.

Natio Managing Director Mahesh Ross says the partnership is an opportunity to enrich the lives of young people and establish a strong link between the two organisations.

“Over the years, Natio has supported Lighthouse Foundation and its Founder Susan in a variety of ways. This is the first time we are formalising our ongoing partnership and we look forward to integrating this campaign into many facets of Natio’s daily operations,” added Ross.

Lighthouse Founder Susan Barton says Natio has already shown its commitment to helping young people doing it tough.

“Natio’s Founder Max held the hand of one of Lighthouse’s vulnerable young people at their greatest time of need and his direct support changed this person’s life. We can trust that he, and the Natio team, will continue to hold our hand on the journey of ending youth homelessness together,” said Barton.

“Together, we will make a difference and care for many more vulnerable children. By spreading the word and inviting a wider group of people to connect as a community, we’re enabling these kids to feel they are loved and belong because protecting children is everybody’s business.”

Natio delivered its first cosmetics and skincare education workshop at one of Lighthouse’s Parents and Babies homes last month. Its new Kids range of bath, body and pure essential oil blends has been specially designed for toddlers through to tweens.

“The Natio Kids collection is built on the principles of happiness within the home and the team at Lighthouse works tirelessly to provide consistent and safe spaces for the young people in their care. For us it was a no-brainer to use this collection as an opportunity to amplify the outstanding work done at Lighthouse,” said Ross.

Natio customers will have the opportunity to support Lighthouse with a donation at checkout available on the Natio website throughout 2023.

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Menchie Khairuddin is a writer Deputy Content Manager at Akolade and content producer for Third Sector News. She is passionate about social affairs specifically in mixed, multicultural heritage and not-for-profit organisations.

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