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Australia’s largest purpose-driven business event – Purpose Conference – is back

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Purpose Conference, Australia’s largest purpose-driven business event, is back by popular demand after a four-year hiatus, with more than a thousand forward-thinking speakers, businesses and brands participating.

Established in 2015 by purpose sector leader Sally Hill, the event aims to provide best practice knowledge around the fast-evolving landscape of sustainable and social impact, with solutions and leadership for businesses to address the world’s most urgent and complex challenges.

“The demand for Purpose Conference to return has been driven by the mainstream business sector and people who didn’t previously have a focus on purpose-driven business,” said Hill.

“They are seeing this huge opportunity opening up as business and investor mindsets shift to climate tech, electrification, circular economy, social return on investment and natural capital. We are now seeing crystal clear indications the businesses which will succeed over the next five to 10 years are the ones that will make their profit in a way that is symbiotic with the natural world, and good for the quality of life of all people.”

“Simply put, there is no longer room for businesses still creating new problems, rather than working to solve our key challenges. Individuals and businesses want to be on the right side of history.”

The conference program will feature eight themes with corresponding world-class business leaders sharing their knowledge and experiences. The conference was founded on the belief that the world’s most urgent and complex challenges can be solved through the power of purpose-driven business.

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Menchie Khairuddin is a writer Deputy Content Manager at Akolade and content producer for Third Sector News. She is passionate about social affairs specifically in mixed, multicultural heritage and not-for-profit organisations.


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